Sandeep Krishnamurthy is the Associate Director, Graduate Services and Associate Professor of Marketing and E-Commerce at the University of Washington Bothell. He obtained his PhD from the University of Arizona in marketing and economics. He has developed and taught several innovative courses related to E-Commerce to both MBA and undergraduate students. He has written extensively about E-Commerce. Most recently, he has published a 450 page MBA textbook titled- "E-Commerce Management: Text and Cases". His scholarly work on E-Commerce has appeared in journals such as Journal of Consumer Affairs, Journal of Computer-Mediated Communication, Quarterly Journal of E-Commerce, Marketing Management, First Monday, Journal of Marketing Research and Journal of Service Marketing. His writings in the business press have appeared on Clickz.com, Digitrends.net and Marketingprofs.com. His comments have been featured in press articles in outlets such as Marketing Computers, Direct Magazine, Wired.com, Medialifemagazine.com, Oracle's Profit Magazine and The Washington Post. Sandeep also works in the areas of generic advertising and non-profit marketing.
telephone: (425) 352-5229
email: sandeep@u.washington.edu
website: faculty.washington.edu/sandeep
office: UW1 233
